Todaytec has announced the addition of Olivier Moreau as director of marketing, US. As the second largest thermal transfer ribbon manufacturer in the world by volume, Todaytec’s goal is to deliver excellent products and customer service to drive success. Hiring Moreau is a clear indication of that strategy.

“Not only is he personable and intelligent, but his extensive experience in marketing and product management and proven ability to define and execute action plans make him the perfect choice for who we need,” comments Nimitt Adhvaryu, VP of sales, US.

With over 20 years of experience supporting sales across the globe, Moreau’s expertise will soon evolve into an expanded role beyond the United States.

Plus, Mark Andy has been investing significantly in R&D, developing solutions to meet the needs of both flexographic and digital printers. At Labelexpo Americas, Mark Andy unveiled the P Series S9, which has been engineered for both the label and flexible packaging markets. To learn more about the press and Mark Andy’s offerings for the growing shrink sleeve market, L&NW sat down with Ben Luly, product manager at Mark Andy.

Here are the highest-trafficked news items from the week ending on October 25:

1. Todaytec adds Olivier Moreau as US director of marketing
2. Mark Andy meets growing demand for shrink sleeves
3. Avery Dennison targets innovation for growing pharma market
4. Companies To Watch: Labels Unlimited
5. Beontag envisions bright future with new North America facility